JEREMY SCOTT x MAC COSMETICS
Spring 2011 Marketing Final
Spring 2011 Marketing Final
This group project examined the position of consumer marketing through a conceptual campaign developed by a group of five members (Kyuri Kim, Maryam Hosseini, Jamie Chang, Morgan Butler). The campaign merged an up and coming west coast designer, Jeremy Scott, with a prominent east coast makeup company, MAC Cosmetics. The concept was to merge the two, and to bridge consumer gaps.
